The Proposal – How I created a winning strategy and scored a big contract Several years ago, my consulting company in New York, got word (via the informal gossip mill at the company) that AT&T was going to send a Request for Proposals (RFP) out to several vendors for a large consulting and training contract.
Raymond A. Nadeau, former VP of Creative at Coty and internationally celebrated Branding Expert and Trend Authority interviewed Elaina on the art of influence for his global best-seller, Living Brands: Collaboration + Innovation = Customer Fascination. Raymond Nadeau (RN): Where does influence end and manipulation begin? Elaina Zuker (EZ): Let me start with the definition
How I parlayed one simple idea into a million dollars A few years ago, I gave a speech to about 300 businesswomen, entitled “How to Manage your Time for Success”. (not the most unusual topic, but a very popular one.) After the talk, I handed out a simple handout of tips and exercises around
You get it by discovering your Personal Influence Profile1 and then learning how to “read” others. As you develop your Influence skills, you become more effective and get the results you want. 1 A process for developing your Personal Influence Profile is provided in Elaina Zuker’s best selling book on influence, The Seven Secrets of
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